Startup Marketing Consultant
With the exponential growth of the digital world, many
startups have emerged to combat the needs of a modern economy. Whether they are
in need of funding and venture capital, want to scale an app, or are simply
trying to compete with larger companies, startups will find it difficult to
succeed without the support of marketing consultants. These professionals can
help a company from idea phase all the way through post-launch execution and
scaling.
Marketing consultants have a wide range of skills that could
be beneficial to startups looking for guidance in their marketing efforts. They
often possess strong experience in digital marketing such as SEO, SEM, social
media campaigns, email management campaigns with high open rates and
click-through rates on content marketing campaigns. Many also have expertise in
branding, corporate identity and logo creation.
Many marketing consultants have backgrounds in advertising
and public relations, with some working for major corporations before branching
out on their own to serve smaller companies. Some may even have a background in
law or journalism, as they are able to understand and interpret business
contracts and make good use of public relations efforts to improve the
reputation of their clients.
Once they take on a project, marketing consultants will
typically create marketing plans, which serves as a roadmap to implement their
business’ online marketing strategy. Often times, they will also test several
tactics in order to discover what works best with the target audience.
Marketing consultants should be able to work well within
tight constraints and remain flexible in order to keep up with constantly
changing trends. They must also be able to embrace change and adapt quickly in
order to effectively manage a project. Marketing consultants are also required
to take initiative and work on their own projects without supervision or
frequent direction from management.
If you’re a startup looking for professional help by a
marketing consultant, I’m here to help.
I have over 20 years of marketing experience in a broad
range of industries including FMCG, beauty, biotechnology, pharmaceuticals,
consumer healthcare, F&B, real estate, fashion, healthcare, service
industry & many more. This has helped diversify my experience in setting
& applying successful strategies for mass brands, specialty brands &
prescription brands at different lifecycle stages ranging from launching new
brands to transforming existing mature brands across the globe in different
markets including both developed & emerging markets.
My goal is to help rising entrepreneurs & new business
owners grow irresistible business brands with successful marketing strategies
& executions. I am hands-on to help you gain immense value & results at
every stage of your growth journey.
I’ll help you develop your business with a comprehensive
marketing strategy that resonates throughout, from brand positioning to store
packaging, ad copy, email marketing, website copy & promotion campaigns.
By working together to develop a winning strategy that will
help take your startup to success, I’ll create an actionable plan for success
that will keep you on track and growing. Let’s start today!